Video: Turning AIDS Stereotypes into a call to Fund the Global Fund
GFAN members Friends of the Global Fund Europe and Osservatorio AiDS, in collaboration with AIDOS, and the theatre company Bluestocking, launched, earlier this month, a short video highlighting the most common stereotypes on HIV/AIDS in Italy. The video uses ironic messages to shape the audiences’ understanding of the portrayed clichés and highlight the critical role of the Global Fund in addressing the global reach of AIDS. Many of the stereotypes portrayed in the video are common in other countries and they wanted to share a version with English subtitles of their video.
The video was initially launched in Italy on World AIDS Day. Two similar videos on tuberculosis and malaria will be released in the upcoming months.
The video is part of a joint information campaign to make the Global Fund better known in Italy ahead of the next replenishment.
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